[KIT-list] Public Sector Marketing Manager (Remote anywhere in U.S. or Canada)

If you are interested in this role, please go to: https://channel-impact.secure.force.com/careers/ts2__JobDetails?jobId=a0K1L000013iq67UAA&tSource=

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Channel Impact is hiring a Public Sector Marketing Manager.  In this role, you will be working side-by-side with our client to develop and deliver marketing initiatives aimed at Education, State & Local Government, and Federal customers. The ideal candidate is a marketing expert that has a positive attitude, collaborative skill set, and enjoys interfacing daily with the sales organization.  This is a W2 opportunity with Channel Impact. This is a remote worker role for candidates living in the Eastern Time Zone. 

 What you will be doing: 

• Define the end-to-end segment strategy and document in annual and quarterly marketing plans 
• Establish supporting marketing objectives and KPIs and coordinate with across supporting teams to ensure alignment 
• Partner with sales and field marketing teams to understand segment priorities and goals 
• Own the "value proposition" for the client's Public Sector story and ensure strategy and content clearly articulate that value proposition 
• Support channel marketing team and establish and scale key marketing campaigns/resources for channel partners. 
• Partner with the global content team on planning and execution of campaigns to ensure PS audiences are represented and marketing goals are met 
• Enable direct and channel sales force with audience insights, campaign strategy, and specific collateral to effectively support the go-to-market strategy 
• Manage the quarterly marketing budget and associated operational activities 
• Educate sales and channel partners about marketing opportunities, best practices, and techniques 

You're a Great Fit if you have:  

• 5+ years of B2B marketing experience 
• Previous experience working with the Public Sector segment 
• Previous experience working with indirect channel partners  
• Experience and knowledge of partner programs 
• Experience with an analytics-based or data-driven approach to marketing 
• Budget management experience 
• Executive communication and oral skills 
• A super collaborative and positive attitude in a fast paced and dynamic environment 
• BS in Marketing or Business administration