[KITlist-Tech] Acquisition Strategy Consultant (Concord, CA)

 

Please direct your responses to: anita@micegroups.com

Acquisition Strategy Consultant (#1440)
Job Description:

We are looking for an experienced consultant to conduct acquisition strategy projects. An experienced credit card marketing manager with excellent data-driven analytic skills, strong strategic focus, and ability to perform complex customer behavior analysis to identify trends and new business opportunities.

Responsibilities:

* Work with our analytics team on specific acquisition strategy initiatives on our 2011-12 roadmap.

* Sample projects may be the analysis and development of a regional strategy, based on regional segment profile.

* Utilize data-driven and analytical approach to understand and synthesize customer needs and credit usage behaviors.

Skills:

* 3+ years of Credit Card marketing strategy development and program management expertise across channels.

* Must have strong model development experience; including formula development

* Strong understanding of the credit card business P&L and customer behavior drivers

* Database marketing experience and ability to use customer data and insights to develop effective acquisition strategies

* Excellent strategic thinking, analytical skills, and conceptual abilities

* Strong program and project management expertise

* Outstanding communication and presentation skills

* Strong Excel skills required

* SAS, SQL skills a plus

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