If you are interested in this role, please direct your responses to:
https://channel-impact.secure.force.com/careers/ts2__JobDetails?jobId=a0K1L000013iwmmUAA&tSource=a0eG0000005jCo6IAE
Channel Impact is a channel specialty firm that helps companies of all sizes achieve route to market success through partnering. Join us—to grow your career and be recognized as one of the best and brightest experts in the partner community.
Channel Impact is seeking an experienced Content Marketing Manager for Marketing Communications to join our team. In this role you'll build a scalable content creation and distribution strategy, write clear and catchy copy, and develop a range of assets to meet quarterly and yearly goals. You will report to the Head of Marketing and work closely with Sales, Product, and Design, telling engaging stories that illustrate how the company helps customers win in their markets every day. This is a full time salaried position with benefits, for a remote worker within the U.S. or Canada.
What you will be doing:
Own the end-to-end content strategy and create assets that build brand awareness and engage prospects across the buyer's journey.
Identify content gaps and develop assets to fill those in an effort to tell a cohesive story and how to deliver value for our customers.
Lead the strategy, development and promotion of social and webinar programs.
Partner with product marketing and design leads to recommend copy updates and drive optimization of the company website.
Recommend strategies for content distribution across a variety of channels, including both paid and organic.
Monitor and optimize these channels to ensure they are performant and pivot when needed.
Personalize content for our different target audiences and verticals.
You're a great fit if you have:
4+ years of content marketing experience
Understand the enterprise sales process
Know the role of content in driving prospects through the buying journey
Know content marketing is more than just content production
Can talk to and have experience in content distribution and measurement
Are a great storyteller--and you know how to bring a humanizing touch to B2B technology
Worked for an enterprise SaaS company that's gone through growth and the learning curve that comes with it
Strong writer, even when working against a tight deadline
Curious and have a bias for action while bringing a customer-first mindset to all that you do
Strong project management skills with an ability to create, execute, and adjust plans as needed
BA or BS in Communications, Marketing or Business Administration
Our Benefits:
Competitive compensation commensurate with experience
Full Healthcare Package including medical, dental, and vision insurance, long-term disability insurance, life and AD&D insurance
Flexible paid time off
8 days paid public holiday per year
401k & Company Match
Learning & Development Stipend
Employee Referral Bonus
Channel Impact is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status or other applicable legally protected characteristics.
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