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https://channel-impact.secure.force.com/careers/ts2__JobDetails?jobId=a0K8X000015OexTUAS&tSource=a0eG0000005jCo6IAE
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Channel Impact is a channel specialty firm that helps companies of all sizes achieve route to market success through partnering. Join us—to grow your career and be recognized as one of the best and brightest experts in the partner community.
Channel Impact is seeking a Campaign Manager to join our team. In this role, you will be working alongside our client's network security marketing team. The ideal candidate will have field, event or partner marketing experience, excellent project management skills and lead management strategy experience. The team you'll be supporting is fun, dynamic and growing in size, scope and geography. We value collaboration, innovation, measurable results, and learning fast. If you're looking to build something great and to be part of a fast growing company, then come join us! This is a full time, salaried position that includes benefits and is open to candidates in the U.S. and Canada.
What You Will Be Doing:
Marketing Program & Event Management
Contribute to and manage the execution of national and local programs and activities in the territory.
Support highly targeted marketing programs (ABM) to encourage strategic engagement with the client.
Support high impact product/solution/service launches within their territory in alignment with Regional launch plans.
Virtual & Physical Event Planning, Webinar Planning, Promotion, Execution & Reporting
Support different types of events within the territory assisting all aspects of event management and logistics pre and post-event, including driving audience acquisition, working with 3rd parties and agencies to deliver the right event experience and ROI.
Manage on-site logistics for the event serving as the local point of contact.
Work with external teams and internal speakers to ensure appropriate content is created in a timely fashion.
Contribute to the reporting on events and campaigns to measure campaign effectiveness.
Assist with social media & digital campaigns to drive successful integrated marketing programs.
Managing and Maintaining Alignment with Sales Development Reps (SDRs)
Work hand and glove with the SDRs to identify SalesLoft cadences, enablement opportunities, and establish priorities and processes for all lead follow-up from marketing campaign.
Campaign Planning/Program Management
Lead cross-team program management. Review all lead generation event opportunities both in-person and virtual, and create a plan for each individual event's success.
Serve as a cross-functional and cross-team resource to ensure marketing campaigns are executed according to the specified campaign briefs.
Coordinate with leadership to identify appropriate event attendees Maintain detailed tracking of all event attendees as well as leadership's interactions with client prospects before, during, and after each event. Including, digital marketing campaigns, develop content and ensure successful market lead qualification and nurturing work.
Curate monthly and annual reporting on event outcomes and successes, Interpret event data to make informed decisions on future participation.
Lead all pre and post-event outreach to 3rd party attendees and Independently manage detailed tracking and reporting of all lead generation events.
Work with marketing operations to ensure that campaigns are delivering the expected ROI.
Identify any areas that are off track and escalate to continue to ensure smooth execution.
Agency Management
Work with the client's brand team or third-party agencies to develop supporting materials and collateral in support of regional programs.
Lead Generation: Work to ensure activities generate forecast ROI in terms of MQLs/Qualified Opportunities within Lead Management SLAs.
Work with Marketing Operations to ensure Leads are captured and progressed through lead management process and tools.
Lead Management -Work with Marketing Operations to ensure leads and contacts enter lead management process and tools.
Utilize SFDC to monitor lead progression and identify gaps and finds solutions where there are problems.
What You Bring:
5+ years of experience in a similar role, for a high-tech company. Network security experience is a plus.
Event Management experience. Familiarity with digital event platforms: ON24, GoToWebinar, Zoom.
Ability to Travel to US based events.
Budget Management experience.
Knowledge of Salesforce and Marketing Automation (is a strong plus).
Project management experience. Thrives in a fast-paced environment and have an ability to handle multiple projects at one time.
Pays attention to detail and has the ability to work effectively across organizations with different business owners.
Takes ownership of the result, and can independently determine what else needs to be done and how to do it.
Can make recommendations and take actions in the face of incomplete information and uncertainty.
Undergraduate BS/BA degree or equivalent experience.
Our Benefits:
Competitive compensation commensurate with experience
Full Healthcare Package including medical, dental, and vision insurance, long-term disability insurance, life and AD&D insurance
Flexible paid time off
Paid holidays
401k & Company Match
Learning & Development Stipend
Employee Referral Bonus
Channel Impact is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status or other applicable legally protected characteristics.
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